SupportWaala

Free, privacy-safe, no CSV required

Free RTO Leakage Check for Indian D2C Brands

Estimate how much money your brand is losing from COD failed deliveries and what you could save by reducing RTO.

Most sellers see RTO after the loss has already happened. RTOShield by SupportWaala starts with the core problem, then shows the audit and rescue workflow that can reduce preventable COD/NDR loss.

Estimated monthly RTO leakage₹1,42,200₹395/order across 360 estimated RTO orders

Quick Estimate — 3 fields

Most sellers only need these 3 numbers to see if RTO is worth fixing. Advanced inputs are below.

Your Leakage Estimate

Estimated monthly RTO leakage₹1,42,200₹4,740 burning per day · 360 estimated RTO orders
Your RTO rate is above the industry benchmark of 12-15%. For fashion D2C brands your size, the industry benchmark is 12-15% RTO. You are in the high-risk zone.
COD orders per month1,050
Estimated total RTO orders360
RTO loss per order₹395/order
Estimated monthly RTO leakage₹1,42,200
Daily RTO leakage₹4,740
What this money could buyThat is roughly 790 customer acquisitions wasted per month. Or ₹1,42,200 you could reinvest into growth instead of return shipping.

Key Insight

Based on your inputs, your brand may be losing approximately ₹1,42,200 per month from failed deliveries. A 20% reduction could save around ₹28,440 per month.

The highest-leverage starting point is usually COD risk control, address correction, and NDR rescue.

Savings Opportunity

After a ₹4,999 pilot/software cost, your target reduction shows ₹23,441 estimated net benefit. This is directional, not guaranteed.

Expected profit can later be modeled as success probability times contribution margin minus RTO risk, intervention cost, and incentive cost. For this MVP, it remains a transparent heuristic.

Why This Matters

Sellers often count only shipping cost. Real RTO loss includes forward shipping, return freight, packaging, CAC, COD fee, support time, and blocked inventory.

RTO is not only a logistics metric; it is profit leakage.

What To Do Next

  1. Calculate rough leakage.
  2. Share only summary numbers.
  3. Get a privacy-safe audit.
  4. If useful, upload anonymized CSV.
  5. Run a 14-day pilot.

Lead Capture

You do not need to upload customer names, phones, emails, or full addresses for the first audit. Summary numbers are enough to estimate leakage. Anonymized CSV can improve accuracy.

Admin / Debug Leads

For MVP only: leads are stored in this browser localStorage. No external API is called.

No local leads saved yet.